Communication Excellence | Dr. Nicole Pfeffermann


Innovation Communication

Online Program for Leaders and Entrepreneurs




You want to take your business to the next level and learn what it takes to turn an idea into a success?

You are a leader who wants to engage others, communicate new strategies and develop your business?

You want to build empowered, productive teams and effectively promote new products and services?





Innovation Communication for Leaders and Entrepreneurs

The key theme is the provision of an integrated perspective on innovation in the digital economy to bridge the gap between innovation management and communication management at both strategic and operational levels.

1. Innovation Dialog: Being able to communicate effectively is crucial for (corporate) entrepreneurs and innovators in translating ideas into action and achieving market success.

2. Business Innovation: Making better innovation choices and encourage shifts towards new business models involve communicating with employees, partners and new customers.

3. Strategy & Leadership: Communication supports innovative minds to seize and transform, create and co-create, and align and realign resources with the firm’s strategy.


The 12-week online program 'Innovation Communication for Leaders and Entrepreneurs' is an exclusive management e-course for open-minded managers and changemakers of tomorrow who want to gain new insights and learn what it takes to bring a (digital) business to the next level. Six content sections focus on communication for innovation from an integrated perspective to link communication management and innovation management.


Download the brochure with detailed information by clicking here.


Main Benefits

 Bridging the gap between strategic innovation and communication management

 Better understanding of how to communicate the New and develop businesses

 Learning about science-based lean startup and strategic management tools

 Discussing cutting-edge topics and real case examples including exercises



Program Standard

 High quality of program materials and personal resource kit

 Experienced trainer with in-depth expertise and qualification

 Up-to-date and applicable knowledge, latest insights and tips

 Visual lean startup tools, reviews & exercises, and Q&A sessions



Communication Excellence | Dr. Nicole Pfeffermann




Trainer
Dr. Nicole Pfeffermann is an experienced trainer and (co-)editor of the international contributed volume 'Strategy and Communication for Innovation', Springer. She has more than 15 years of professional experience in IT-driven innovation management and communications in logistics, media, (high-)tech markets, and R&D transfer projects. She was visiting scholar at UCLA Anderson, associate researcher at ESCP Europe Paris, trainer at a MS training center, and guest lecturer at the University of Bremen. She also coaches 1:1 students, entrepreneurs and leaders in this field of interest.


Details

Language: English

Dates 2018:

Advanced Payment:

  • Euro bank transfer
  • Online Payment PayPal

Communication Excellence | Dr. Nicole Pfeffermann

Price

Participation Fee: 290€

Included VAT, price per participant

You receive e-mails with download links and e-mail invitations to join our online sessions.

You can register by clicking on the button below. A registration form will open.

Program





Program Resources

SERVICE PLUS





Innovation Communication Program | Nicole Pfeffermann

Smart Communicator eBook

You can download a pocket ebook with questions for self-reflection and increased awareness.

PDF File



Innovation Communication Program | Nicole Pfeffermann

Knowledge Base

You can download this list of books and articles as a good knowledge base for studies.

PDF File



Innovation Communication Program | Nicole Pfeffermann

Innovation Culture

You can read a new article about modern interactive organization design for innovation and growth.

Read Article